Adidas | Match Magazine | Philips |
SkillTester Attraction |
Soccertutor.com together with their unique SkillTester attraction visited schools around the United Kingdom to try and find hidden soccer talent. The Soccertutor team was on the road for four weeks and provided the attractions at school venues. The attraction consisted of a multi-skill soccer circuit and a team of expert soccer coaches whose job was to assess participants skill via wireless Soccertutor technologies. Real-time leaderboards and results were announced at the end of each venue with a national leaderboard receiving coverage in the no.1 soccer magazine "Match Magazine".
We provided a similar attraction at the Philips University League Final Championships in Barcelona, Spain 2002 which also included rapid e-learning training prior to skills assessment. The idea was that theory training via animations prior to a practical assessment would help improve a persons overall skill. The event was a great success receiving national coverage on Spanish television and newspaper networks and even appealed to senior Philips management who had a go at the SkillTester. |